Serving Lakeland & Polk County | Medicare & ACA Specialists
NOT AFFILIATED WITH OR ENDORSED BY THE GOVERNMENT OR THE FEDERAL MEDICARE PROGRAM.
We do not offer every plan available in your area. Currently we represent 5 organizations which offer 30 products in your area. Please contact Medicare.gov, 1-800-MEDICARE (1-800-633-4227) TTY: 711, or your local State Health Insurance Program (SHIP) to get information on all of your options.
Privacy Policy
Effective Date: January 1, 2026 | Last Updated: January 1, 2026
Introduction
The Bumgardner Insurance Group ("BIG," "we," "us," or "our") is committed to protecting your privacy and maintaining the confidentiality of your personal and health information. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website, use our services, or interact with us in any capacity.
As a licensed insurance agency operating in Florida and other states, we are subject to federal and state privacy laws, including the Health Insurance Portability and Accountability Act (HIPAA), the Gramm-Leach-Bliley Act, and Florida insurance regulations. This policy describes our practices in accordance with these requirements.
Information We Collect
Personal Information
We may collect the following types of personal information:
Demographic Information: Age, date of birth, gender, marital status
Financial Information: Income, employment information, bank account details for premium payments
Insurance Information: Current coverage, claims history, beneficiary information
Health Information: Medical history, prescription medications, health conditions (when relevant to insurance applications)
Government Identifiers: Social Security number, Medicare number, driver's license number
Website Usage Information
Technical Data: IP address, browser type, device information, operating system
Usage Data: Pages visited, time spent on site, referring websites
Cookies and Tracking: We use cookies and similar technologies to improve your experience
How We Collect Information
Directly from you through forms, applications, phone calls, and consultations
From insurance companies and healthcare providers (with your consent)
From public records and databases
Through our website and digital interactions
From third-party lead generation services (when you've consented to sharing)
How We Use Your Information
We use your information for the following purposes:
Insurance Services
Providing insurance quotes and recommendations
Processing insurance applications and enrollments
Facilitating communication with insurance carriers
Assisting with claims and customer service issues
Conducting annual enrollment reviews and plan comparisons
Business Operations
Maintaining client records and communication history
Scheduling appointments and consultations
Processing payments and commissions
Compliance with regulatory requirements and reporting
Training and quality assurance
Marketing and Communication
Sending educational materials about insurance options
Notifying you of important deadlines and enrollment periods
Providing updates about plan changes or new offerings
Conducting customer satisfaction surveys
How We Share Your Information
We may share your information in the following circumstances:
With Your Consent
Insurance carriers for quotes, applications, and enrollment
Healthcare providers for plan verification
Third-party administrators for claims processing
Legal and Regulatory Requirements
State insurance departments for licensing and compliance
Federal agencies (CMS, IRS) for Medicare and ACA reporting
Law enforcement when required by law or court order
Regulatory audits and examinations
Business Partners
Technology service providers (with appropriate safeguards)
Professional services (legal, accounting) under confidentiality agreements
Marketing platforms for authorized communications
We Do NOT Sell Your Information
We do not sell, rent, or trade your personal information to third parties for their marketing purposes. Any sharing is limited to the purposes described above and in accordance with applicable laws.
Data Security and Protection
We implement comprehensive security measures to protect your information:
Technical Safeguards
Encryption of data in transit and at rest
Secure servers and databases with access controls
Regular security updates and vulnerability assessments
Multi-factor authentication for system access
Administrative Safeguards
Employee training on privacy and security requirements
Background checks for personnel with access to sensitive data
Regular privacy and security policy reviews
Incident response procedures for potential breaches
Physical Safeguards
Secure office facilities with controlled access
Locked filing cabinets for physical documents
Secure disposal of sensitive documents
Clean desk policies and screen locks
Your Privacy Rights
You have the following rights regarding your personal information:
Access and Correction
Request access to your personal information we maintain
Request correction of inaccurate or incomplete information
Receive a copy of your information in a portable format
Communication Preferences
Opt out of marketing communications (while maintaining service-related communications)
Choose your preferred method of communication
Request restrictions on certain uses of your information
HIPAA Rights (for Health Information)
Request an accounting of disclosures of your health information
Request restrictions on use and disclosure of health information
Request confidential communications
File a complaint with us or the Department of Health and Human Services
Cookies and Website Tracking
Our website uses cookies and similar technologies to:
Remember your preferences and settings
Analyze website traffic and usage patterns
Improve website functionality and user experience
Provide relevant content and advertisements
You can control cookies through your browser settings. However, disabling cookies may affect website functionality and your user experience.
Third-Party Analytics
We may use third-party analytics services (such as Google Analytics) to understand how visitors use our website. These services may collect information about your use of our site and other websites.
Data Retention
We retain your information for the following periods:
Active Client Records: For the duration of our business relationship plus 7 years
Insurance Applications: As required by state insurance regulations (typically 3-7 years)
Health Information: In accordance with HIPAA requirements (minimum 6 years)
Marketing Communications: Until you opt out or we determine it's no longer necessary
Website Data: Typically 2-3 years unless longer retention is required
We securely dispose of information when it's no longer needed for business or legal purposes.
Children's Privacy
Our services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected information from a child under 13, we will take steps to delete such information promptly.
State-Specific Privacy Rights
Florida Residents
Under Florida law, you have additional rights regarding your personal information, including:
Right to know what personal information we collect and how it's used
Right to request deletion of personal information (subject to legal and business requirements)
Right to opt out of the sale of personal information (we do not sell personal information)
Right to non-discrimination for exercising privacy rights
Other State Laws
If you reside in a state with specific privacy laws (such as California's CCPA or Virginia's CDPA), you may have additional rights. Please contact us to learn more about rights specific to your state.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes by:
Posting the updated policy on our website with a new effective date
Sending email notification to our clients
Providing notice during your next consultation or interaction with us
Your continued use of our services after the effective date of changes constitutes acceptance of the updated Privacy Policy.
Contact Us
If you have questions about this Privacy Policy, want to exercise your privacy rights, or need to report a privacy concern, please contact us:
Privacy Officer
Email
privacy@bumgardnerinsurance.com
Phone
(863) 400-0431
Mailing Address
The Bumgardner Insurance Group Privacy Officer [Your Business Address] Lakeland, FL [ZIP Code]
We will respond to your privacy requests within 30 days of receipt. For urgent privacy concerns, please call us directly at (863) 400-0431.
Regulatory Compliance
The Bumgardner Insurance Group is licensed and regulated by:
Florida Department of Financial Services, Division of Insurance Agent and Agency Services
Centers for Medicare & Medicaid Services (CMS) for Medicare-related services
Other state insurance departments where we are licensed
If you have concerns about our privacy practices that we cannot resolve, you may also contact:
Florida Department of Financial Services: 1-877-693-5236 or MyFloridaCFO.com
U.S. Department of Health and Human Services (for HIPAA complaints): 1-877-696-6775 or HHS.gov/hipaa
This Privacy Policy is effective as of January 1, 2026